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B2B SEO services

The B2B SEO agency that reports in leads, not pageviews.

Your buyers search for months before they talk to sales. We build the pages they find at every stage, from the first problem search to the pricing page, and track which ones turn into demo requests, quote requests and calls.

Step 01 / 05

Run your snapshot

First finding lands in about ten seconds. No email needed to see it.

Nothing is sent anywhere until you say so

  • SaaS, services, industrial and IT
  • Month-to-month, cancel anytime
  • Packages from $749/mo

SEO experience with brands like

  • AT&T
  • REI
  • ThriftBooks
  • Viasat
  • TrueCar
  • Ro
  • August
  • Saniderm

Where do you want to start?

Three ways in, depending on where you are in your own search for a B2B SEO company.

  1. 01

    I want a price

    Answer a few questions about your company and site. You’ll see a recommended package and the monthly price in about 3 minutes.

    Build my B2B plan
  2. 02

    I want to see where we stand

    Run a free SEO snapshot of your domain. The first finding shows up in about ten seconds, no email needed.

    Run a snapshot
  3. 03

    I’m comparing agencies

    See how ten B2B SEO agencies compare on pricing, focus and fit, including the ones that might suit you better than us.

    Compare B2B SEO agencies

Pages for every stage of a B2B buying cycle

B2B buyers don’t search once. The person with the problem, the team comparing options and the budget holder all search for different things. Our B2B SEO services build a page for each of those searches, and connect them so buyers move toward a conversation with sales.

  1. 01

    Problem

    The person who feels the pain

    Questions about the problem, often before they know a product category exists.

    • Guides and how-to articles
    • Industry benchmarks
    • Glossary and definitions
  2. 02

    Solution

    The team researching options

    The category, the use case and the industry: “[category] software for [industry]”.

    • Solution and use-case pages
    • Industry pages
    • Feature and capability pages
  3. 03

    Comparison

    The shortlist committee

    Alternatives, “vs” searches, integrations, certifications and reviews.

    • Comparison and alternative pages
    • Integration pages
    • Certification and security pages
  4. 04

    Decision

    The budget holder

    Pricing, ROI, implementation time and proof.

    • Pricing page optimization
    • ROI calculators
    • Case studies and proof pages

B2B SEO for your kind of company

The buying cycle is similar across B2B. The searches and the pages that win them are not.

B2B SEO for SaaS and software companies

Software buyers search by category, use case and competitor long before they book a demo. Most SaaS sites rank for their brand name and little else.

How buyers search

  • “[category] software for [industry]”
  • “[competitor] alternatives”
  • “[your product] vs [competitor]”
  • “[tool] integration with [platform]”

Pages we build

  • Use-case and industry pages
  • Comparison and alternative pages
  • Integration pages
  • Pricing page and ROI calculator

What we measure

Demo and trial requests from organic search, by page.

What our B2B SEO services include

The mix each month depends on your site and package. These are the pieces most B2B plans are built from.

  • Buyer-intent keyword map

    Every target keyword assigned to one page by buying stage, so pages don’t compete with each other.

  • Solution, use-case and industry pages

    New pages for what you sell and who you sell it to, built from the gaps your competitors already rank for.

  • Comparison and alternative pages

    Pages for the “vs” and “alternatives” searches your shortlist committee runs.

  • Content that answers sales questions

    Articles built around the questions buyers ask your sales team, published on a monthly schedule.

  • ROI calculators and assessments

    Interactive tools for cost, ROI and readiness questions, which buyers bookmark and share internally.

  • Technical SEO and indexing fixes

    Crawling, indexing, speed and structured data, fixed by us on Core and above.

  • Lead tracking by page

    Form fills, demo requests and calls tracked back to the page that earned them.

  • AI search visibility

    Tracking for the prompts buyers ask ChatGPT, Gemini and Perplexity, in every package.

Measured in leads, not pageviews

Traffic is easy to grow and hard to bank. Every B2B engagement starts by tracking form fills, demo and quote requests and calls back to the page that earned them, and recording a baseline before the work starts.

From there, results are reviewed against that baseline: indexing in month 3, leads and non-brand clicks in month 6, then effort shifts toward the pages producing pipeline.

B2B SaaS client−62%cost per lead, with 1,200+ organic leads a month.

B2B SEO agency, consultant or in-house hire?

All three can work. The right one depends on whether you need advice, a person, or the work done every month.

QuestionIn-house hireB2B SEO consultantRedSEO
Who does the workOne person, alongside other dutiesOne person, often advice rather than implementationA team that plans and implements, with strategy signed off by our founder
Time to startRecruiting and onboardingFast, within their available hoursTracking and research in month 1, content alongside
Skills coveredUsually one strengthUsually a specialtyTechnical SEO, content, page builds, tracking and reporting
CostSalary, benefits and toolsHourly or per projectA published monthly price, month-to-month
Best whenSEO is a core channel and you can hire a leadYou need an audit, a second opinion or coachingYou want the work done every month and measured in leads

B2B SEO pricing

Four monthly packages, all month-to-month. Sites over 50 pages start on Core or above, and Elite scales to $6,000 a month for large catalogs and competitive markets.

Compare monthly SEO packages
  • SEO Lite$749We plan, you publish
  • Core$1,500Steady content, published for you
  • Growth$2,500Work picked from your gaps, done for you
  • Elite$3,500+Custom strategy, full implementation
Plan finder

Build your B2B SEO plan in about 3 minutes

We’ve started you on B2B. Answer a few questions about your site and you’ll see a recommended package, the monthly price, and what we’d deliver.

What kind of business is this?

How big is the website?

Count every page Google can find: services, products, locations and blog posts. Not sure? Most local service sites have fewer than 50.

B2B SEO questions

What does a B2B SEO agency do?

A B2B SEO agency gets your company found by the businesses searching for what you sell. That means mapping keywords to each stage of a long buying cycle, building the pages buyers look for (solution, industry, comparison and pricing pages), fixing technical problems that keep pages out of Google, and tracking which pages produce demo requests, quote requests and calls.

How is B2B SEO different from B2C SEO?

B2B searches have lower volume but much higher value, buying cycles run for months, and several people research before anyone fills in a form. So B2B SEO targets fewer, more specific keywords at every stage of the decision, and is measured in qualified leads rather than traffic.

How much do B2B SEO services cost?

Our monthly packages run from $749 (SEO Lite, where your team publishes) to $6,000 (Elite with add-on packs), all month-to-month. Sites over 50 pages start on Core ($1,500) or above. See monthly SEO packages for what each includes, or run the plan finder on this page for a recommendation.

How long does B2B SEO take to work?

Expect the first months to go into tracking, research, technical fixes and the first new pages. We check that everything shipped is indexed in month 3 and compare non-brand clicks and leads against your baseline in month 6. Because B2B buying cycles are long, leads from organic search often lag the traffic by a few months.

Should I hire a B2B SEO consultant or an agency?

A consultant is a good fit for an audit, a second opinion or coaching an in-house marketer. An agency makes more sense when you need the work done every month: pages written and published, technical fixes made and results reported. The comparison table on this page lays out the trade-offs.

Do you work with SaaS companies?

Yes. SaaS is one of the B2B segments we work with most, along with professional services, industrial and manufacturing companies, and IT services firms. For SaaS we focus on use-case, comparison, integration and pricing pages, tracked to demo and trial requests.

Can you write about a technical product?

Yes. Content is built from your product, your documentation and the questions your sales team hears, and you review anything technical before it goes live. On SEO Lite we write it and your team publishes; on Core and above we publish for you.

Does B2B SEO help with AI search like ChatGPT?

It does. AI assistants lean on the same well-structured, specific pages that rank in Google. Every package tracks a set of AI prompts alongside your keywords, so you can see when assistants start mentioning or citing you.

Do you only work with Utah companies?

No. We are based in Salt Lake City and work with B2B companies across the US. If you are in Utah, see our Utah SEO services. For a step-by-step look at our approach, read a seven-step B2B SEO strategy.

See what B2B SEO would cost for your site.

Answer a few questions about your company and website. The price shows on screen, no call needed.